As a business owner, you know that it’s important to keep your website running smoothly. This means regularly testing for broken links, malware, and other issues that could impact your visitors (not to mention your bottom line!). However, in our rapidly-changing digital world, what is considered “regularly” these days? And what tests should you be performing?
In this blog post, we will discuss how often you should test the health of your site, as well as the most important areas that may need some extra attention. Keep reading to learn more!
When and Why Should I Perform Regular Tests on My Site?
Websites are like cars: they need regular maintenance to stay in good shape. Just as you wouldn’t wait until your car breaks down to take it in for a tune-up, you shouldn’t wait until your website has major issues to test it. By then, the damage may already be done.
So then, how often should you test the health of your website? The answer can vary depending on the type and size of your site. For example, a small business website that doesn’t receive much traffic can probably get away with being tested once a month or so. On the other hand, a large ecommerce site that gets tens of thousands of visitors per day should be tested much more frequently, perhaps even daily. You don’t want to miss out on a whole slew of sales!
What Kinds of Tests Should I Be Performing on My Site?
No matter the size or traffic of your site, though, it certainly doesn’t hurt to perform some tests as often as possible. Take a look at some of the most important ones below.
Checking for Broken Links
This should be done at least once a week, if not more often. Broken links can frustrate visitors and make it difficult for search engines to index your site. You don’t want a few broken links getting in the way of your traffic!
Testing Site Speed
A slow website can turn visitors away, so it’s important to make sure your site loads quickly. You can use tools like Google PageSpeed Insights to test your site speed and get tips on how to improve it.
Checking for Malware
No one wants their website infected with malware, as it can damage your reputation and cost you money in the long run. That’s why it’s important to use a tool like Sucuri SiteCheck to scan your site for malware to quickly and efficiently remove any that is found.
Testing Forms and Other Functions
If your website has any forms or other interactive features, you’ll want to test them regularly to make sure they’re working properly. Forms that don’t work correctly can impact your ability to generate leads or make sales.
By performing regular tests on your site, you can catch small problems before they turn into big ones. This will help keep your website running smoothly and prevent any major issues from arising. So don’t wait – start testing today!
Need some help improving your overall site health? Contact BrandBuilders today to discuss your needs!